Icelandic Craft Beer Makes US Debut

Located just 60 miles (100 km) south of the Arctic Circle, Einstök – which means “unique” or “distinctive” in Icelandic – starts its process with the perfect foundation for brewing craft ales: the purest water on earth. The water starts as rain or ancient glacial water from atop the Hlíðarfjall Mountain, from where it flows through and is naturally purified by ancient lava fields. From there, brewmaster Baldur Karrason unites it with ingredients sourced both locally from Iceland and from all over the world to deliver craft beer that is distinct and flavorful, yet deliciously refreshing and drinkable.